The streets have always been one of the earliest indicators of how fashion is evolving. The latest trend to hit concrete jungles is athleisure wear. (Yeah it's a new word, we know.) But the latest trend is a combination of athletic apparel with casual basics that can be worn throughout the day.
The look is so sought out, that a slew of brands that have decided to enter the fray and leave their own mark on this growing section of the fashion industry. Celebrities seem to be leading the movement.
From Beyonce to Rihanna, check out these brands and designers who are tapping into your comfy zone, and perhaps making you want to hit the gym too.